Developing and evaluating a frailty care service

It's essential to identify and engage with your key stakeholders if you are going to develop a successful project and implement meaningful change.

Think about the individuals or groups who have an interest in the project. Who will be impacted by it? Who has something to gain or lose​ if the project is or is not successful?

Have a look at our resources on stakeholder analysis for more information.

Speaking to stakeholders about your potential project can be daunting. It's helpful to plan in advance how you are going to do this. For example you might hold a meeting, approach individuals directly, or use co-production techniques.

Plan what you are going to say, and practice it in front of test audiences. Writing an elevator pitch can help you develop clear and concise messaging about your project.

Stakeholders will want to know:

• the main goal of your project
• why the project matters
• how success will be measured who will benefit from the project
• the research or data supporting your project
• how you will work with stakeholders
• what resources you need
• a clear timeline for the project
• how you will manage potential risks
• how the project will focus on patient needs
• how they can help
• how to contact you.

Read our resources on engaging with stakeholders for more ideas.

Gather evidence to support your arguments, which you can share with stakeholders as appropriate.

As well as resources from Hospice UK, you might find these organisations helpful:

• Acute Frailty Network
• British Geriatrics Society
• Centre for Ageing Better
• Healthcare Improvement Scotland
• NHS England
• Northern Ireland Frailty Network
• St Christopher's Hospice
• University of Surrey.